The world of packaging is experiencing a significant change, and the continuity in front of this change.
Thomas Körmendi, CEO and President of Elopak, shares important information on the use of global strategies, technological advances, and what interests consumers in the future of sustainable packaging.
Here, we explore Körmendi’s perspective on how Elopak is leading the charge towards a sustainable packaging landscape.
The power of the world’s plans
Global initiatives, such as New York Climate Week and the UN Private Sector Forum, play an important role in promoting sustainability in the manufacturing industry.
Körmendi emphasizes that these events are “important because they provide a platform where the public and the private sector can work together in solving problems and finding new sustainable solutions for business integration .”
He highlighted the importance of media discussions, with the participation of prime ministers, heads of state, and members of civil society working together to achieve the goals of the UN’s Sustainable Development Goals.
At the heart of Elopak’s mission is a commitment to sustainability, and Körmendi proudly notes, “We are proud to lead the way with our fiber-based boxes, but we need decision-makers who are equally committed to the reducing global plastic waste.”
Initiatives like these provide the necessary synergy to drive meaningful change in the industry.
Achieving net zero: challenges and opportunities
Elopak is one of the few companies in the storage industry to set goals that have been approved by the Science Based Targets initiative (SBTi) to be a company free of charge by 2050.
Körmendi said, “These goals are important to us because we want our company’s environmental credentials to reflect the sustainability of our packaging.”
This determination is evident in their achievements; since 2020, Elopak has reduced its direct emissions by more than a third and reduced the average carbon footprint of its packaging by 8.27%.
Despite the challenges of maintaining high environmental standards on different markets, Körmendi remains optimistic, shareholder that Elopak “has obtained 100% renewable electricity on all our sites since the 2016.”
This commitment to sustainability allows Elopak to meet the growing interest of consumers for sustainable packaging solutions, and drive the world’s transition to net zero.
Innovation: the key to a sustainable future
Innovation is at the heart of Elopak’s sustainability journey. As Körmendi rightly said, “Innovation is the vehicle that makes it possible to use simplicity and continuity.”
Elopak has taken important steps in expanding its product offering, ensuring that its installation solutions are both practical and environmentally friendly.
One of the most notable innovations is the Pure-Pak carton made of Natural Brown Board, introduced in 2017.
Körmendi explains, “These cartons are made of undiluted wood fibers, which creates a stronger paper with a natural, transparent color. .This board requires less energy to make Natural Brown Board, resulting in a lighter box with a smaller carbon footprint.
Recently, Elopak presented the Pure-Pak eSense aseptic container, designed for efficient reprocessing and made without aluminum, reducing emissions by up to 50% compared to standard aseptic containers .
Adapt to customer needs
Consumer behavior is rapidly changing towards luxury options, and packaging plays an important role in meeting this demand.
Körmendi said that research conducted by Elopak in March 2023 found that “more than three quarters of British consumers consider the environmental credentials of companies to be important when making purchasing decisions.”
As a result, brands are increasingly turning to innovative packaging to demonstrate their commitment to sustainability.
Elopak’s cartons, which use renewable and fully recyclable paper in industrial applications, are ideally suited to meet this demand. nest
Körmendi points out that “one LCA study found that cartons are up to 82% less combustible than bottles PET same size,” allowing consumers to make environmentally friendly choices without compromising on quality.
Look ahead: it’s a hybrid
As the packaging industry continues to adapt to the challenges of climate and sustainability, Körmendi expects the trend to accelerate. in replacing plastic with packaging-based solutions.
He hopes that the use of boxes will increase for other uses, including housing and personal care. Research commissioned by Elopak in December 2023 found that “65% of consumers prefer to buy fabric softeners in boxes and 59% will buy laundry detergent.”
Therefore, companies such as Sainsbury’s in the UK and Orkla Home and Personal Care in the Nordics are packaging their laundry in Elopak boxes, setting the stage for the expansion of the use of sustainable packaging in various sectors.
As Körmendi concludes, the plastic-to-carton transition is not just an opportunity; it is an inevitable step for a stable future. The journey has begun, and companies like Elopak are leading the way, proving that packaging can be simple and kind to our planet.
“What’s the future for sustainable packaging” was originally created and published by Packaging Gateway, a brand owned by GlobalData.
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